Tag Archives: product management

Product Strategy Determines a Company’s Fate: ‘Apple’ Does It Very Well & Other Companies Do It Less Well.

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“More than any other factor marketing/product management’s ability to formulate and execute a clear product strategy will be the most critical determinant of a company’s fate.” Product strategy is perhaps the most important function of a company. In a highly-competitive … Continue reading

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Effectual Pricing Strategy: Walking a Balance Beam between–Customer, Sales, Competition, and Profit.

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“Pricing is a tricky business. You’re certainly entitled to make a fair profit on your product, and even a substantial one if you create value for your customers. But remember, something is ultimately worth only what someone is willing to … Continue reading

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Predatory Pricing: Myth or Conspiracy?

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  “The attempt to reduce or to eliminate predatory pricing is also likely to reduce or eliminate competitive pricing beneficial to consumers”.–Harold Demsetz, professor   emeritus of economics at UCLA. In the article “The Myth of Predatory Pricing” by Thomas J. DiLorenzo, … Continue reading

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