Tag Archives: pricing

Effectual Pricing Strategy: Walking a Balance Beam between–Customer, Sales, Competition, and Profit.

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“Pricing is a tricky business. You’re certainly entitled to make a fair profit on your product, and even a substantial one if you create value for your customers. But remember, something is ultimately worth only what someone is willing to … Continue reading

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Selling Value and Haggling Price Is Self Destructive: Distinctive Negotiation Behaviors of International Cultures; China, Japan, Russia, Korea, Brazil, Germany, France…

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“In business, you don’t get what you deserve, you get what you negotiate” ~Chester L. Karrass International negotiation. If there’s one thing everybody knows about selling, it’s that serious negotiation starts when you and your customer sit down together to … Continue reading

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Predatory Pricing: Myth or Conspiracy?

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  “The attempt to reduce or to eliminate predatory pricing is also likely to reduce or eliminate competitive pricing beneficial to consumers”.–Harold Demsetz, professor   emeritus of economics at UCLA. In the article “The Myth of Predatory Pricing” by Thomas J. DiLorenzo, … Continue reading

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