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BizShifts
A framework for thinking about business change and methods for sustaining change. Shifts in your thinking, your focus, your actions, and ultimately your Results.
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- The Changing Nature of Leadership– The Irrefutable Laws of Leadership: Shifting Perspectives on Leadership.
- Micropayment Model for Monetizing Small-Microtransactions: Behavioral Shifts are Reigniting the Micropayment Option
- Corporate Spin-Offs–Bloomberg Spin-Offs Index: Valued–Parts Greater Than Whole… Focus on Core, Hunt for Value-Growth
- Age of Big Data– Mining for Value to Fuel Growth: Understand-Extract Real Business Value– Key Competitive Differentiator
- The Power of Big Idea Thinking: Think Smarter, Faster, Create Value– Driving Imagination Beyond Abstraction
- Global Innovation Barometer–2013: Unconventional Strategy Unlocks New Drivers for Innovation– Pushing Comfort Zones
- DarkNet– The Internet’s Anonymous Invisible UnderWorld– Lies Hidden Beneath the Surface: Freedom-Anarchy, Good-Evil…
- Internet Security via De-Perimeterisation–Adapting to Changing Markets, Technology, Behavior: Outdated Castle-and-Moat
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Tag Archives: customers
Social Media is Changing the Balance of Power in Advertising: Publications–Dying? Social Media–Rising? It’s All About Community… Connections
Social media is an ideal tool for moving people up the ‘fan’ ladder, from being a casual ‘fan’ of a brand to a loyalist, because the communication channels allow people to build stronger emotional connections with brands. Social media advertising is … Continue reading
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Tagged advertising, customers, marketing, marketing communications, selling, social media
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Know your Customer…Improve Selling: “Mining” Customers’ Annual Reports & Financial Statements…
“Show me the money!” You may remember Cuba Gooding Jr.’s immortal line from the movie Jerry Maguire, “Show me the money!” Well, that’s what the annual report and financial statements do. They show you the money. They show you where … Continue reading
